Hamla for creators

An audience you can reach, not just one that follows.

Hamla plugs into your Instagram, TikTok and WhatsApp, answers the link comments, and builds a list that's yours for the next drop. You approve. It runs.

Link in DMs + drop list
Here's the link you asked for: layla.co/set. Want a message when the next drop goes live? Reply YES.
Hamla drafted · you approved
Sound familiar?
  • Thousands of followers, and no way to reach them outside the feed.
  • Comments asking for the link, answered one by one.
  • Every launch depends on what the algorithm decides that day.
What it looks like

“My reel is blowing up and everyone is asking for the link.”

That's the whole brief. Hamla replies under every comment, sends the link by DM, and asks if they want the next drop on WhatsApp. By tonight you have a list that is yours.

My reel is blowing up and everyone is asking for the link.
H
412 comments in the last hour say link, price or where. I can reply under each one, send the link by DM, and ask if they want the next drop on WhatsApp. Start now?
Schedule this campaign?Link in DMs + drop listGoes live now, on every comment
Running ✓ — it is live on every event.
H
Running. 96 have said yes in the first ten minutes. Next launch, you message them first and let the algorithm catch up.
Comment says link, price or where·412 comments in the last hour
Reply to the comment
Sent you the link in DMs
Send Instagram DM
Here's the link you asked for: layla.co/set. Want a message when the next drop goes live? Reply YES.
If they reply YES
Add to the WhatsApp drop list, with consent
Runs while the reel is live
Your first week

Four things Hamla sets up before your next reel goes up.

  • Comment says link, price or whereInstagram DMLink in DMsA reply under the comment and the link in DM, for every comment, while you sleep.Here's the link you asked for. Reply YES to get the next drop before it goes public.
  • Reply YESWhatsAppBuild the drop listAnyone who says yes joins the WhatsApp list, with consent recorded. Unsubscribe is one word.You're on the list. The next drop goes to you first, a day before everyone else.
  • Product launchedWhatsApp · Push · EmailAnnounce the dropYour list hears first, before the feed. The algorithm catches up.It's live. Forty pieces, and the list sees them first: the link is below.
  • New followerInstagram DMThank new followersA short hello with the one link that matters, sent once, never again.Thanks for the follow! Reply YES and I'll send the next drop to you first.

Creator questions

Is this allowed on Instagram?

Replies and DMs go through the official Instagram API, within the limits it sets.

I sell a course, not a product. Same thing?

Same flow. The link is yours: a checkout, a booking page, a waitlist.

Do I need a website?

No. A Hamla Form link is enough to capture emails and WhatsApp numbers.

What does it cost?

Every plan starts with a {trial_days}-day trial and requires a payment card. Your selected plan is billed when the trial ends unless you cancel beforehand. Paid plans start small, and every plan includes every channel and integration. The pricing page has the numbers.

Try it for 7 days

Turn the next reel into a list. Start your 7-day trial.