Off-site channelone of six channels

WhatsApp: conversations, not broadcasts.

Rich messages with buttons, images, and two-way replies. Use WhatsApp where your customers actually talk to people.

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Role in campaigns

How WhatsApp fits into your plan.

WhatsApp is the most personal channel. Perfect for support, reservations, high-intent follow-ups.

1

You build the campaign

Pick a goal and set the trigger (e.g. cart abandoned).

2

You add a whatsapp message to the sequence

Write the message or let AI draft it — you review and approve.

3

You set the timing

Send immediately, after X hours, or based on behavior.

4

Hamla delivers it

When the trigger fires, your message goes out — every time.

What whatsapp gives you

The full WhatsApp Business experience.

🔹Two-way conversations
🔹Rich media
🔹Interactive buttons
🔹Approved templates
🔹Verified business
🔹Compliance built-in
Common use cases

What WhatsApp does best.

Customer support

Route conversations to your team. Never miss a message.

Reservation flow

Book appointments, send reminders, confirm attendance.

Order tracking

Shipping updates with images, delivery confirmation.

Personal follow-ups

After-purchase check-ins. Feel human, not automated.

Re-engagement

Bring dormant customers back with a friendly message.

Lead qualification

Chat with leads in real time. Move them to the next step.

Works with other channels

WhatsApp is just one piece.

Multi-channel campaigns reach customers wherever they are — the team picks the channel per person.

WhatsApp questions.

Do I need a WhatsApp Business API account?

For automated campaigns, yes — a Business number is what allows programmatic sending. Hamla connects to it, and your personal WhatsApp stays untouched.

Why do WhatsApp messages need pre-approved templates?

Because WhatsApp reviews any message sent outside a 24-hour reply window to keep the channel from becoming a bulk-marketing pipe. Hamla submits templates for approval and tells you which of your campaigns are waiting on one.

What happens when a customer replies?

The reply is stored on their contact record and can advance the sequence — or hand off to a human. An automated campaign that can't be answered by a person is the fastest way to lose a WhatsApp audience.

Ready for your first whatsapp campaign?

Free plan · No credit card needed