Use case · Recovery

Win back the carts your customers left behind.

Most shoppers who add to cart never check out. Hamla watches for the abandoned-cart event and reaches out while the intent is still warm — on the channel that customer actually reads.

Trigger: Abandoned cart

Campaign flow · Simple mode 🐜

What cart recovery looks like.

SallaZid

The cart goes quiet

01

Your store fires the abandoned-cart event. Hamla already knows the contact, the items, and the cart value — no tagging or list building needed.

SallaZidShopify
Hamla waits — and skips ahead if the customer responds
WhatsApp🔔

A quiet reminder first

02

One hour later, a short message that just shows the cart back to them. No discount yet — plenty of carts recover on the reminder alone.

WhatsAppPush
Hamla waits — and skips ahead if the customer responds
WhatsApp

Handle the real objection

03

Day one: address why people actually hesitate — shipping cost, return policy, sizing, payment options. Answer it before offering money off.

EmailWhatsApp
Hamla waits — and skips ahead if the customer responds
💬

Then, and only then, incentivise

04

Day three: a time-boxed offer for the carts still open. Hamla skips anyone who already bought, so you never discount a completed sale.

EmailSMS
Stops the moment the customer responds — and never over-messages anyone
Works for every business

Abandoned carts aren't only a store problem.

🛍️

E-commerce

Cart abandoned → WhatsApp reminder → shipping FAQ → 48-hour coupon.

🍽️

Restaurants

Order left in the app → push reminder → free-delivery nudge before the kitchen closes.

🏥

Clinics

Booking started, never confirmed → WhatsApp with the open slots left this week.

✂️

Salons

Service picked but not booked → SMS with the next two openings.

Cart recovery questions.

When should the first abandoned-cart message go out?

About an hour after abandonment for the first touch, then day one and day three. Anything faster reads as surveillance; anything slower and the intent has cooled. You set the delays per step — Hamla just holds the timing.

Do I have to offer a discount to recover a cart?

No, and leading with one trains customers to abandon on purpose. Put the reminder and the objection-handling message first, and keep the coupon for the carts still open on day three.

Will a customer who already bought still get the discount message?

No. The sequence stops on conversion, so once the order comes through Hamla drops that contact from the remaining steps — including the coupon.

Which channel recovers the most carts?

In Arabic-speaking markets WhatsApp usually beats email on open rate by a wide margin, which is why it leads this sequence. Email still does the heavy lifting for the longer objection-handling message.

Integrations that power this campaign

Channels it sends on

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