Follow up on the product they looked at but didn't add.
Browsing is intent too. Hamla tracks viewed products and repeat visits, then follows up on the item someone kept coming back to — long before a cart ever exists.
Trigger: Viewed product
What browse recovery looks like.
Watch what they look at
01The Hamla tracker records viewed products, time on page, and scroll depth against the contact — not an anonymous session.
Wait for real interest
02One glance isn't a signal. Trigger on the second or third view of the same product, or a long dwell — that's someone deciding.
Catch them on-site first
03Before they leave, show an on-site notification about that exact product — stock left, delivery time, or a bundle.
Follow up off-site
04Next day, one message featuring what they viewed plus two alternatives — in case the hesitation was the product, not the price.
Browse signals, across every business.
E-commerce
Product viewed 3× → stock notification on-site → next-day email with alternatives.
Real Estate
Same listing viewed twice → WhatsApp offering a viewing slot this week.
Clinics
Treatment page read for 3 minutes → popup offering a free consultation.
Coaching
Pricing page revisited → email answering the objection that page raises.
Browse abandonment questions.
How is this different from abandoned cart?
An abandoned cart means they committed and stopped. Browse abandonment fires earlier — they never added anything, so the message has to build interest rather than remove friction. Different trigger, different copy.
Do you need cookies or a login to track browsing?
Off-site follow-up only fires for contacts Hamla can already identify — someone who submitted a form, bought before, or opted in. Anonymous visitors get on-site notifications only, because there's nowhere else to reach them.
Won't following up on a single page view feel creepy?
Which is why the recommended trigger is the second or third view, not the first, and the message talks about the product rather than the visitor's behaviour. Reference the item, never the tracking.
Integrations that power this campaign
Channels it sends on
Explore other campaigns.
Use case · Acquisition
Turn new visitors into loyal customers.
A welcome series is the first conversation you have with a new contact. Build the right sequence — Hamla delivers it the moment someone joins.
Use case · Recovery
Win back the carts your customers left behind.
Most shoppers who add to cart never check out. Hamla watches for the abandoned-cart event and reaches out while the intent is still warm — on the channel that customer actually reads.
Use case · Retention
Keep customers coming back.
The sale is the start, not the finish. Build a post-purchase sequence that delights, earns reviews, and brings customers back for more.
Use case · Demand
Tell the people who wanted it that it's back.
A sold-out product is a list of people who already decided to buy. Hamla listens for the back-in-stock event and messages exactly that list, in the order they asked.
All use cases →Ready to build your campaign?
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